In 2025, the Stowelink Foundation led one of the most impactful cross-continental youth health initiatives under the AU–EU partnership—an ambitious project designed to elevate youth leadership in non-communicable diseases (NCDs) prevention and mental health advocacy across Africa and Europe. Through this initiative, Stowelink advanced its mission of empowering young people with knowledge, digital tools, and platforms to participate meaningfully in global health conversations.

A Digital Bridge Between Two Continents

The project, NCDs 365: Youth for Health Equity Across Continents, blended storytelling, technology, and health education to strengthen youth engagement in NCD advocacy. Guided by Stowelink’s long-standing expertise in youth-focused communication and digital innovation, the initiative exceeded all its original targets.

Key Outputs Delivered

• 3 long-form youth-led dialogue interviews featuring continental leaders such as Clare Hanbury and Lucía Feito Allonca
• 25 high-impact short educational videos, a 400% increase above targets
• A cross-continental NCD storytelling hub integrated into the Lifesten App
• A digital dashboard hosting youth stories, NCD resources, and advocacy materials
• 7.5 hours of digital content now used for open learning across multiple countries

By November 2025, the digital content had already reached 36,112 young people, with projections to exceed 50,000 by early 2026.

Building a Connected Youth Community Across 8 Countries

One of the project’s most successful components is the AU–EU Youth Health Collaboration Group, hosted on the Lifesten App.
Through Stowelink’s coordination, the group now includes:

• 121 active young members
• Representing 8 countries across Africa and Europe
• Engaging in continuous discussion on NCDs and mental health

This hub has evolved into a sustainable digital community that will continue long after the project period, reflecting Stowelink’s commitment to long-term youth engagement.

Creative Digital Media at the Center of Youth Engagement

Stowelink leveraged its strong digital media capabilities to translate complex health topics into relatable content for youth audiences. The project combined:

• Long-form dialogues
• Short explainer videos
• Youth-led storytelling
• Micro-content for social media
• A digital resource library
• Cross-border online conversations

This digital-first strategy ensured wide dissemination, reaching young people far beyond the direct project participants.

Delivering More Than Expected — Project Summary

Deliverable	Planned	Achieved
Youth dialogues	3	3 full sessions
Short-form videos	5	25 produced
Storytelling hub	1	Fully integrated in Lifesten App with 121 active members
Social reach	50,000	36,112 (projected to surpass 50k by Q1 2026)
Resource dashboard	1	Fully developed & active
Content hours	Not specified	7.5 hours

Impact at a Glance

• 3 long-form dialogue sessions
• 25 short videos and reels
• 121 active AU–EU youth participants
• 8 countries involved
• 1 new digital health dashboard
• 7.5 hours of educational content
• 36,112+ digital reach (and growing)

Why This Matters for Kenya, Africa, and Europe

This project demonstrates how youth-led, digitally powered initiatives can transform global NCD advocacy. It reinforces that:

• Young people can lead cross-continental health conversations
• Digital platforms like the Lifesten App expand the reach of health education
• Storytelling is a powerful tool for NCD awareness
• African youth innovations can influence global health strategies

For Kenya, this strengthens the country’s position as a leader in youth-driven NCD work.

Stowelink Foundation’s Growing Global Role

Through this AU–EU collaboration, Stowelink Foundation has once again shown its ability to deliver high-impact, youth-centered health programs that bridge continents. The Foundation continues to build digital platforms, support youth networks, and champion innovative approaches to NCD prevention.

This project stands as a model of what is possible when creativity, technology, and youth leadership converge—and positions Stowelink as a key contributor to global efforts shaping the future of NCD and mental health advocacy.